Multimedia and Audio-Video Production

This program is unique in the educational offer regarding the approach to digital media applied to the fields of communication and media. The program started in the academic year 2006-2007 and obtained its accreditation by ARACIS in July 2007, and its re-accreditation in 2013. It is an interdisciplinary program made up of courses that cover the following topics: Web design, multimedia, information technology, theory of communication, legislation. The approach to digital media is creative and productive, also having in view the effectiveness of communication. This program is the first to envisage the development of an interactive digital content, and it allows the transition of students from the academic life towards a practical career in the digital field that more and more subject to rapid transformation.
The courses that the program includes are: Multimedia Production On-line; Digital Media Writing; Digital Picture/Image Production; Digital Television; Digital Video Production; Visual Rhetoric; Digital Audio Production; Internet Culture; Project Management; Copyright and Legislation for Digital Media; research Methods for Digital Media; Principles of Effective Communication.

Admission consists of two examinations. The written exam refers to preparing a research or a practical project in the field of multimedia / audio-video. The project proposal will be of 4-6 pages, plus bibliography, and it will be typed on A4 page format, single spaced, in Times New Roman fonts of 12.
The structure of the project will include:
•    motivation for the selection of the topic;
•    relevance of the topic for the field;
•    research or procedure account (method);
•    objectives and anticipated results.

The project proposal will be accompanied by a bibliographic list made by the candidate, on the chosen topic. Internet references and sources are accepted. The project proposal will accompany the candidate’s file, and it will be handed in on registration. Evaluation criteria for the written exam:
•    accurate documentation on the topic (the submitted bibliographic list will be checked);
•    argumentation for the proposed choice of topic;
•    applicability of the project proposal to a certain situation or practical context;
•    choice of an adequate research or design method;
•    originality of the proposed topic;
•    logical organization and structure of the research or practical project proposal.

At the oral exam – the interview -, the candidate will state the arguments regarding the motivation for participating to this master’s program, and he/she will present to the commission the research or practical project proposal in the field, i.e., multimedia / audio-video.
The oral exam criteria are:
•    presentation of the topic according to the requirements specified for the elaboration of the project proposal;
•    consistency and the coherent organization of the arguments;
•    logical expression;
•    adequate answers to the questions asked by the commission.